![]() ![]() ![]() Consequently, issues such as authority and influence are mediated during the activities and interactions that take place on social media and other online platforms. The disharmony between the rise of the amateur author and the control of the traditional publisher is confronted in the digital public sphere. Despite this, traditional notions of authorship, ownership and control are prevalent in contemporary publishing hindering the true potential of creativity. This also demonstrates that there is a demand for authorship without the intervention from publishers. The popularity of social writing platform Wattpad is a recent example of how a new generation of influential and innovative writers is entering the publishing arena. One of the outcomes of digital reading and writing is that writing is now becoming more democratic: traditional publishers are no longer the sole gatekeepers of culture. Readers can directly contact their favourite authors, and publishers, through social media and become authors, and publishers, themselves. The rise in self-publishing, digital folk culture and social media participation, have revolutionized reading and writing practices. ![]()
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